Every time celebs click their tweets, people look at what they have to say or what they have done. What people see online generally portrays who these celebrities are in real life.
Well not so long ago, I had worked in a project with a promising up-and-coming actor named Paulo Avelino. He was shot shirtless for Project Headshot Clinic Commit by one of the country’s best fashion and concept photographers, my good friend Nicolo Cosme.
Project Headshot Clinic or better known as HSC tried to create an online curiosity utilizing mass uploading on social network web sites as profile photo as a marketing tool – and true enough, the photo of Paulo went viral.
Paulo Avelino’s contribution to HIV awareness in the Philippines is also noteworthy. He took part in the “Love Yourself” project, a non-profit organization founded by Twitter Shorty Awards Nurse Of The Year Ronivin G. Pagtakhan.
The “Love Yourself” project aims to counsel, educate, and promote awareness and equality amongst Filipinos. The many contributions of Paulo have given him a very respectable online presence and have made him a celebrity that netizens look up to.
Since he switched networks, Paulo’s career has been soaring to high heavens. His manager, our good friend Leo Dominguez, has also discovered a novel gift from Paulo. Leo reviewed a song number of Paulo on YouTube prior to a supposed meeting with Universal Records executives. Now, as a way of thanking people who supported him over the years, Paulo is releasing his debut album under Universal Records. “This album is a collection of my favorite songs,” says the young actor.
Paulo Avelino has since then been promoting his songs through his personal Twitter account. He even singles out the line “I pray this time, I can be the man that she deserves” as his promise to his fans that he hopes that he is deserving of all their love and support.
Paulo said he never dreamt of being a recording artist, but he is thankful to Universal Records for entrusting to him this project. The album also includes his own version of hits like Basil Valdez’s “Gaano Kadalas,” Alamid’s “Your Love,” APO’s “Yakap Sa Dilim,” etc.
Paulo Avelino is currently shooting two films for Regal Entertainment, the romantic drama “The Bride And The Lover” opposite Lovi Poe and Jennylyn Mercado; and “Shake Rattle & Roll 14,” where the Urian Awardee for Best Actor plays a soldier along with Dennis Trillo, Mart Escudero and Alex Castro, under the direction of Chito Roño.
Paulo is set to star in Tikoy Aguiluz’s next film, an action love story, before the end of the year.
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